Up to 96% smoother hair*
•    Up to 96% stronger hair**
•    97% of consumers agreed that their hair looks rehydrated***
•    90% of consumers agreed that their scalp is nourished***
•    71% of consumers agreed that scalp discomforts were relieved***
 
* Instrumental test on bleached hair after classic shampoo and fondant
**Measured as repeated combing breakage on bleached hair vs. classic shampoo
***Clinical and self-assessment, 35 people during 4 weeks, 3 applications per week